ReDesyn: A Creator-Led Commerce Super App for Merchandise

ReDesyn: A Creator-Led Commerce Super App for Merchandise – Merchandise is a powerful way for content creators to monetize their fan base, express their creativity, and build their brand identity. However, creating and selling merchandise can be a daunting task, as it involves various challenges, such as design, production, inventory, logistics, marketing, and customer service.

ReDesyn

Details of the startup:

  • CITY: Mumbai
  • STATE: Maharashtra
  • STARTED IN: 2013
  • FOUNDERS:  Deergha Dubey, Pratyush Singh, Shikhar Vaidya and Smriti Dubey
  • NUMBER OF INVESTORS : 15
  • LATEST ROUND INVESTMENT : ₹35.00M
  • TOTAL INVESTMENT : ₹124.47M
  • TOTAL SECURED LOANS AVAILED :₹3.57M

You can find their website here.

ReDesyn is a Mumbai-based startup that provides a one-stop solution for content creators to launch and manage their own merchandise store. ReDesyn is a creator-led commerce super app that offers end-to-end merchandise dropshipping solutions w.r.t. production, design, logistics, marketing tools, delivery & analytics.

Trell: India’s Largest Lifestyle Video App and Social Commerce Platform

How ReDesyn Works

ReDesyn is a platform that enables content creators to create and sell their own branded merchandise line to their fans. ReDesyn takes care of everything from design to delivery, while the creators focus on their content and community. ReDesyn works in three simple steps:

  • Create: Content creators can choose from a wide range of products, such as t-shirts, hoodies, mugs, posters, and masks, and customize them with their own designs, logos, and slogans. ReDesyn also provides design templates, tools, and assistance to help the creators unleash their creativity.
  • Launch: Content creators can launch their merchandise store on ReDesyn’s website or app, or integrate it with their own website or social media platforms. ReDesyn also provides marketing tools, such as referral programs, discount coupons, and social media campaigns, to help the creators promote their merchandise and drive sales.
  • Earn: Content creators can earn money from every sale of their merchandise, without any upfront cost or minimum order quantity. ReDesyn handles the production, packaging, shipping, and customer service of the merchandise, and pays the creators their profit margin on a monthly basis.
NeuroPixel.AI: Revolutionizing Fashion E-commerce with AI Magic

Benefits of ReDesyn

ReDesyn offers several benefits for content creators, such as:

  • No risk, no hassle: ReDesyn eliminates the risk and hassle of merchandise creation and selling, by providing a print-on-demand model that reduces wastage, inventory, and maintenance costs. ReDesyn also offers a pay-per-use model, where the creators only pay for the services they use, rather than owning or leasing the merchandise.
  • High quality, low price: ReDesyn ensures the quality and durability of the merchandise, by using premium materials, printing techniques, and packaging. ReDesyn also offers competitive and transparent pricing, by charging only for the base cost of the product and the shipping fee, and letting the creators decide their own profit margin.
  • Complete control, full ownership: ReDesyn gives the creators complete control and full ownership of their merchandise store, by allowing them to customize their products, prices, and policies. ReDesyn also respects the intellectual property rights of the creators, and does not claim any ownership or royalty on their designs or logos.

ReDesyn

Unbxd: The AI Powerhouse Fueling E-Commerce Success

Industries and Clients of ReDesyn

ReDesyn caters to a wide range of content creators, such as:

  • YouTubers: ReDesyn helps YouTubers to create and sell merchandise that reflects their channel’s theme, content, and personality. ReDesyn also helps YouTubers to integrate their merchandise store with their YouTube channel, and leverage their subscriber base and views to drive sales.
  • Graphic designers/illustrators: ReDesyn helps graphic designers and illustrators to showcase and monetize their artistic skills, by creating and selling merchandise that features their original artworks, illustrations, and designs. ReDesyn also helps graphic designers and illustrators to reach a wider audience and gain exposure for their work.
  • Actors and celebrities: ReDesyn helps actors and celebrities to create and sell merchandise that reflects their personal brand, style, and fan following. ReDesyn also helps actors and celebrities to engage with their fans and supporters, by offering exclusive and limited edition merchandise, and creating social media buzz and word-of-mouth.

ReDesyn has worked with some of the leading content creators in these categories, such as Bhuvan Bam, CarryMinati, Prajakta Koli, Ashish Chanchlani, and Rajkummar Rao.

Fluent Commerce: A Streamlined Order Management Solution for Growing Businesses

Awards and Recognition of ReDesyn

ReDesyn has received several awards and recognition for its innovation and excellence in creator-led commerce. Some of the notable ones are:

  • National Startup Award 2020 by Startup India, DIPPT, Ministry of Commerce and Industry, Government of India.
  • Top 10 Startups to Watch Out for in 2020 by Entrepreneur India.
  • Top 50 Startups to Invest in 2020 by Inc42.
  • Top 100 Startups in India 2020 by YourStory.
SiteMinder: The world’s largest open hotel commerce platform

ReDesyn is a creator-led commerce super app that provides a one-stop solution for content creators to launch and manage their own merchandise store. ReDesyn offers end-to-end merchandise dropshipping solutions w.r.t. production, design, logistics, marketing tools, delivery & analytics. ReDesyn helps content creators to monetize their fan base, express their creativity, and build their brand identity. ReDesyn has worked with some of the leading content creators in various categories, and has received several awards and recognition for its innovation and excellence.

Follow : LinkedIn , Instagram ,Youtube

You May Also Like

More From Author

+ There are no comments

Add yours