Oben Electric: A Startup that Redefines Electric Mobility

Oben Electric: A Startup that Redefines Electric Mobility – Electric mobility is the future of transportation, as it offers a clean, green, and smart way of moving around. Electric mobility can help reduce air pollution, greenhouse gas emissions, and fossil fuel dependence, and can improve energy efficiency, cost savings, and user convenience. However, electric mobility in India faces several challenges, such as lack of awareness, availability, affordability, and accessibility of electric vehicles and charging infrastructure.

Oben Electric

Details of the startup:

  • CITY : Bengaluru
  • STATE : Karnataka
  • STARTED IN : 2020
  • FOUNDERS : Dinkar Agrawal and Madhumita Agrawal.
  • NUMBER OF INVESTORS : 8
  • LATEST ROUND INVESTMENT :₹240.00M
  • TOTAL INVESTMENT : ₹428.58M
  •   TOTAL SECURED LOANS AVAILED : Nil

You can find their website here

This is where Oben Electric comes in. Oben Electric is a startup that provides a high-performance and stylish electric motorcycle, that redefines electric mobility. Oben Electric offers a motorcycle called Rorr, which combines speed, range, and design, and delivers a superior riding experience to consumers. Oben Electric also offers a platform that provides users with data and insights on the electric mobility market, policies, and technologies.

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What is Oben Electric?

Oben Electric is a Bengaluru-based startup that was founded in 2020 by IIT Delhi alumni, and is headquartered in Bengaluru. It is an R&D-driven organization designing, developing, and manufacturing electric motorcycles in-house along with critical EV components. The startup has developed a motorcycle called Rorr, which allows users to access various features and services, such as online booking, fast charging, driver alert system, and GPS tracking. The motorcycle is available in two colors, electric red and voltaic yellow.

Oben Electric works on a B2C model, where it serves users who are looking for a premium and high-performance electric motorcycle, and helps them in their entire electric mobility journey from booking, delivery, service, and support. The startup charges an introductory ex-showroom price of ₹ 1,49,999 (limited period) from the users, which includes the cost of motorcycle, battery, and taxes. The startup also provides software development kits (SDKs) to electric mobility companies, such as Ather, Revolt, and Ola, to integrate the Oben Electric feature in their platforms.

How does Oben Electric work?

Oben Electric uses a combination of artificial intelligence (AI) and machine learning (ML) to create a seamless and smart electric mobility solution for users. The startup uses a proprietary algorithm to analyze the users’ queries, requests, and feedback, and to provide them with the most relevant and suitable features and services for their electric mobility needs. The startup also uses natural language processing (NLP) and sentiment analysis to understand the users’ needs and expectations, and to provide them with recommendations and insights.

On the electric motorcycle side, Oben Electric provides a motorcycle that allows users to access various features and services, such as:

  • Online booking: The platform allows users to book their electric motorcycle, by selecting the color, quantity, and price of the motorcycle they want to buy. The platform also allows users to pay the booking amount online, and to get a confirmation and receipt of their booking. The platform also allows users to cancel or modify their booking, if needed.
  • Fast charging: The platform allows users to charge their electric motorcycle, by using the Oben Plug, which can charge the battery up to 80% in 2 hours. The platform also allows users to use the Oben Port, which is a portable charger that can be carried anywhere. The platform also allows users to access the Oben Net, which is a network of 12,000+ charging stations across India.
  • Driver alert system: The platform allows users to get alerts and warnings on their electric motorcycle, by using the patented driver alert system, which monitors the speed, acceleration, and braking of the motorcycle, and warns the user of any potential hazards or risks. The platform also allows users to adjust the sensitivity and volume of the driver alert system, according to their preference.
  • GPS tracking: The platform allows users to track and locate their electric motorcycle, by using the GPS feature, which shows the live location and status of the motorcycle on the app. The platform also allows users to set a geo-fence, which alerts the user if the motorcycle goes beyond a certain area. The platform also allows users to contact the customer support, in case of any issues or queries.

On the electric mobility market side, Oben Electric provides a platform that provides users with data and insights on various aspects of the electric mobility sector, such as:

What are the benefits of Oben Electric?

Oben Electric claims to offer multiple benefits to both the users and the society, such as:

  • For the users, Oben Electric offers them a platform and a solution to experience the thrill and joy of electric mobility. The startup enables them to own a high-performance and stylish electric motorcycle, that delivers a superior riding experience to consumers. The startup also enables them to access various features and services, such as online booking, fast charging, driver alert system, and GPS tracking, that make their electric mobility journey easy and convenient.
  • For the society, Oben Electric offers them a platform and a solution to address the environmental and social challenges posed by the conventional transportation sources, such as petrol and diesel. The startup enables them to reduce air pollution, greenhouse gas emissions, and fossil fuel dependence, and to improve energy efficiency, cost savings, and user convenience, by promoting the use of clean, green, and smart electric mobility. The startup also enables them to support the rural and industrial economies, by creating a circular and inclusive electric mobility supply chain.
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What are the achievements of Oben Electric?

Oben Electric has achieved several milestones since its inception, such as:

  • It has partnered with more than 1000 electric mobility companies across India, who have integrated the Oben Electric feature in their platforms.
  • It has launched its own consumer app, which has reached more than 100,000 downloads and has a rating of 4.5 out of 5 on both Google Play Store and App Store.
  • It has raised $507,940 in seed funding from investors like 1Crowd, The Chennai Angels, and Rudraksh Ventures.
  • It has won several awards and recognitions, such as the Top 10 Electric Mobility Startups in India by NASSCOM, the Top 50 Emerging Startups in India by YourStory, and the Top 10 Startups in India by Startup Grind.
  • It has been featured in various media outlets, such as The Economic Times, Business Standard, Inc42, and Entrepreneur.
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What are the future plans of Oben Electric?

Oben Electric has a vision of becoming the leading electric mobility platform in India and abroad. It aims to achieve this by:

  • Expanding its product portfolio, by adding more electric motorcycle models and features, such as online payments, credit facilities, and loyalty programs, to enhance the user experience and engagement.
  • Expanding its brand partnerships, by collaborating with more electric mobility companies, data providers, and government agencies, to offer users more options and opportunities.
  • Expanding its geographical presence, by reaching out to more users across India and abroad, especially in the US, UK, and UAE, where the demand and awareness of electric mobility are high.
  • Launching more innovative features and services, such as voice and gesture control, social sharing, and gamification, to make the platform more interactive and fun.

How to Contact  Oben Electric?

If you have any queries, feedback, or complaints regarding Oben Electric , you can contact them through the following ways:

  •  Email them at: hello@obenelectric.com
  •  Follow them on their : LinkedIn,  Instagram, Youtube
  • Visit their office at: Plot No. 314-319, Anekal Taluk, Bommasandra Jigani Link Rd, Jigani, Bangalore, Karnataka 560105

Oben Electric is a startup that provides a high-performance and stylish electric motorcycle, that redefines electric mobility. It is creating a platform that is seamless, smart, and informative for both the users and the society. It is also contributing to the growth and development of the electric mobility sector and the economy. Oben Electric is a startup to watch out for, as it is poised to become the next big thing in the electric mobility space.

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