Indifi: A Smart Way to Get Business Loans in India

Indifi: A Digital Lending Platform for Small Businesses – Small businesses in India often face challenges in accessing credit from traditional financial institutions, such as banks and NBFCs, due to various reasons, such as lack of collateral, inadequate documentation, low credit score, and high interest rates. Moreover, they have diverse and specific credit needs, depending on their industry, size, and stage of growth.

Indifi

Details of the startup:

  • CITY: Gurugram
  • STATE: Haryana
  • STARTED IN: 2015
  • FOUNDERS: Alok Mittal, Siddharth Mahanot, Sundeep Sahi and Sanjay Kumar Rastogi
  • NUMBER OF INVESTORS : 16
  • LATEST ROUND INVESTMENT : ₹2881.51M
  • TOTAL INVESTMENT : ₹7272.51M
  • TOTAL SECURED LOANS AVAILED :₹750.00M

You can find their website here.

Indifi is a digital lending platform that provides customized and flexible credit solutions for small businesses across various sectors, such as retail, e-commerce, travel, hospitality, and education. Indifi leverages data and technology to assess the creditworthiness and eligibility of small businesses, and connects them with multiple lenders, who offer tailor-made loan products, such as term loans, line of credit, invoice discounting, and merchant cash advance.

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How Indifi Works

Indifi works in three simple steps:

  • Apply: Small businesses can apply for a loan on Indifi’s website or app, by filling a simple online form, and uploading the required documents, such as KYC, bank statements, GST returns, and business proofs. Indifi also provides a dedicated relationship manager, who guides the small businesses through the application process.
  • Approve: Indifi evaluates the loan application of the small businesses, by using artificial intelligence and machine learning to analyze their data and behavior, and generate a credit score and a loan offer. Indifi also verifies the identity and authenticity of the small businesses, by using biometric and digital signature. Indifi then forwards the loan application to multiple lenders, who review and approve the loan offer, based on their own criteria and policies.
  • Disburse: Indifi disburses the loan amount to the small businesses, within 24 to 48 hours of approval, directly to their bank account. Indifi also provides a user-friendly dashboard, where the small businesses can track and manage their loan repayment, and access various features, such as EMI calculator, loan statement, and customer support.
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Benefits of Indifi

Indifi offers several benefits for small businesses, such as:

  • Easy and convenient: Indifi is an easy and convenient solution for small businesses to access credit, without requiring any physical visits, lengthy paperwork, or complex procedures. Indifi also provides a seamless and hassle-free experience, by enabling online application, verification, approval, and disbursement of loans.
  • Customized and flexible: Indifi is a customized and flexible solution for small businesses to access credit, by offering loan products that suit their specific needs, preferences, and goals. Indifi also provides flexible options, such as loan amount, tenure, interest rate, and repayment mode, and allows the small businesses to choose the best loan offer from multiple lenders.
  • Fast and affordable: Indifi is a fast and affordable solution for small businesses to access credit, by reducing the turnaround time and processing cost of loans. Indifi also ensures the transparency and security of the loan process, by charging no hidden fees, no prepayment penalties, and no collateral requirements.
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Industries and Clients of Indifi

Indifi caters to a wide range of small businesses across various industries and sectors, such as:

  • Retail: Indifi helps retail businesses, such as kirana stores, grocery shops, and pharmacies, to access credit for expanding their store, purchasing inventory, upgrading equipment, and managing cash flow.
  • E-commerce: Indifi helps e-commerce businesses, such as online sellers, aggregators, and platforms, to access credit for increasing their sales, improving their operations, fulfilling orders, and paying suppliers.
  • Travel: Indifi helps travel businesses, such as travel agents, tour operators, and hotels, to access credit for booking tickets, packages, and rooms, marketing their services, and maintaining their quality standards.
  • Hospitality: Indifi helps hospitality businesses, such as restaurants, cafes, and caterers, to access credit for renovating their premises, buying kitchen equipment, hiring staff, and promoting their brand.
  • Education: Indifi helps education businesses, such as schools, colleges, and coaching centers, to access credit for improving their infrastructure, paying salaries, acquiring students, and offering scholarships.

Indifi has worked with over 20,000 small businesses across 200 cities in India, and has disbursed over Rs. 2,000 crore of loans. Some of the testimonials from Indifi’s clients are:

  • “Indifi helped me to get a loan for my grocery store, which I used to buy more stock and increase my sales. The loan process was very easy and fast, and the interest rate was very reasonable. I am very happy with Indifi’s service.” – Rajesh Kumar, a kirana store owner.
  • “Indifi helped me to get a line of credit for my online business, which I used to pay my suppliers on time and fulfill my orders. The loan process was very simple and convenient, and the repayment mode was very flexible. I am very satisfied with Indifi’s service.” – Priya Sharma, an online seller.
  • “Indifi helped me to get a term loan for my travel agency, which I used to book more packages and expand my customer base. The loan process was very transparent and secure, and the approval was very quick. I am very impressed with Indifi’s service.” – Ramesh Singh, a travel agent.
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How to get started with Indifi?

If you are interested in getting a business loan from Indifi, you can follow these simple steps:

  • Visit Indifi’s website or download Indifi’s app from the Play Store or App Store and sign up with your phone number
  • Fill a short online form and provide basic information about you and your business
  • Choose the loan product, amount, and tenure that suits your business needs
  • Upload your documents online and get verified through OTP or e-sign
  • Get your loan application approved and receive the funds in your bank account within 24 hours
  • Repay your loan through easy EMI options or flexible repayment modes

You can also visit Indifi’s blog to learn more about the platform and its features. You can also contact Indifi’s customer support, available 24×7 in multiple languages, for any queries or feedback.

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Indifi is a digital lending platform that provides customized and flexible credit solutions for small businesses across various sectors, such as retail, e-commerce, travel, hospitality, and education. Indifi leverages data and technology to assess the creditworthiness and eligibility of small businesses, and connects them with multiple lenders, who offer tailor-made loan products, such as term loans, line of credit, invoice discounting, and merchant cash advance. Indifi offers easy, convenient, fast, affordable, customized, and flexible solutions for small businesses to access credit. Indifi has worked with over 20,000 small businesses across India, and has disbursed over Rs. 2,000 crore of loans. Indifi has also received several awards and recognition for its innovation and excellence in digital lending.

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